Whether it’s tracking your calories for the day or booking a table at a restaurant, there’s an app for everything these days – and the same goes for the world of ecommerce! With so many apps on the market, it’s hard to pick out the ones that will actually help you do more rather than take up space on your phone. Sound familiar? Not to worry! Between what we use day-to-day and what we recommend for our clients, we’ve got a pretty good grasp on the apps that are must-haves for any ecommerce business.
Good for: Recurring Payments
Put simply, ReCharge powers subscriptions and recurring payments for your Shopify store. If you’ve ever been thinking of getting into the subscription game, then this is a must. ReCharge makes it easy to manage inventory forecasting, cut-off dates, and more.
However, you don’t just have to use it for subscription services; you can quickly add a “Subscribe and Save” option making it easy for customers who regularly order products from your store and creating a consistent, loyal customer base.
Back In Stock
Good for: Customer Experience
Selling out of a product is great, but a disappointed potential customer isn’t! Make sure you’re not losing customers by installing this neat app that alerts customers when products they’re interested in come back in stock. The app is easy to set-up and works automatically, sending instant alerts to customers so they can come back to your store and make a purchase. It even drills down to the variant level, so your customers can get notified when a product in their selected size or color is back in stock.
Good for: Backups
Rewind makes it easy to backup your store’s data, and undo any unwanted changes quickly. Any number of problems from a new app accidentally deleting a product to people making mistakes in your store’s code can cause a whole world of headaches, especially if it causes your store to go down for any length of time losing potential customers. Everybody should have backups of their Shopify store, and Rewind is here to save the day. And the best part? Rewind goes beyond Shopify, too - they’ll even make backups of your QuickBooks Online account and are currently adding marketing platform backups as well, including Mailchimp and Klaviyo.
Good for: Social Proof
If you follow our blog or social media you know we’re all about the power of social proof. 77% of consumers read reviews before making a purchase, so finding a way to gain and display reviews is crucial to your customer experience. Judge.me helps you to collect and display reviews, by helping you to automatically request reviews, share them on social media, display them on your site and much more.
Good for: Customer support
Customer care is a vital part of any business, and people nowadays look for instant help if they have an issue with your store. Gorgias is a helpdesk for ecommerce stores that allows your customer service team to manage support across a multitude of channels easily from one place.
Productivity and Project Management
Good for: Project Management
The problem with project management in teams can often be that all the bits and pieces related to projects are scattered between emails, documents, drives, conversations… All this can lead to gaps in communication and tasks left forgotten about until the last minute. Basecamp allows your team to have one central hub for each project, where you can have conversations, upload relevant documents, assign tasks and deadlines, and more.
Good for: Communication
Slack is definitely one of our favorites, especially for keeping your team in the loop and communicating no matter where they’re based. It essentially works like a private chatroom for your team where you can create channels for different projects or teams to communicate instantly, and effectively.
Good for: Organization
Similar to Basecamp, Trello is great for better organization within teams. Trello is list-based, giving a more visual view of projects and tasks. You can attach notes, details, assign team members and more. In one glance, you can see what’s being worked on, who’s assigned to it, and what still needs done.
Good for: Task automation
Zapier integrates and connects apps you’re already working with, allowing information to be passed between them and tasks to be completed automatically. It’s simple and straightforward to set up a new workflow, all you need to do is tell Zapier what the trigger for an action is, what it needs to do, and it gets to work immediately.
Good for: Password management
It’s hard enough remembering your personal passwords nevermind passwords you need for your team. If you’re onboarding a new team member, the last thing you want to be doing is trying to remember what the password for the brand Instagram account is! LastPass is a secure vault where you can keep all your important passwords in one place taking the headache out of password management.
Good for: User generated content
Seeing a product photo is one thing, but seeing products used by real people can seriously influence your customers’ decision to purchase. Foursixty is a fusion of Shopify and social media, allowing you to create shoppable user generated content galleries for your store and marketing campaigns. Plus if you’re into Influencer Marketing, it also allows you to track and discover influencers.
VSCO or Adobe Lightroom
Good for: Mobile photo editing
If your team is often on-the-go out at events, meetings, visits and more, then you won’t always have a full photo editing suite at your disposal. Mobile photography is useful, but you want it to be the same quality as your fully edited content and that’s where VSCO and Adobe Lightroom come in. Both are mobile apps that you can install and use easily, giving you all the tools you need to make your mobile photos social media perfect.
Planoly or Later.com
Good for: Instagram scheduling
Managing Instagram can be a pain - you’ve spent all this time creating the content, now you need to sit for an age and get it scheduled in just to realize some of the content doesn’t quite fit your aesthetic. If you’re a brand that cares about how your feed’s consistency, then you need apps like Planoly or Later.com. Both make it easy to upload and schedule your content, then see it in a grid format so you can easily tweak your content.
Good for: Instagram Stories
Designing Instagram Story templates that stand out can be the difference in making your brand look professional and in the know. Easil has a ready-made bank of Instagram Story templates that you can use as-is or customize to suit your brand. You can create brand kits, involve other team members, and Easil will even provide design assistance if you’re stuck for ideas.
Good for: Video editing
Adobe Spark can be used for a whole host of useful tasks, but the one we’re focusing on is their Video features. Adobe Spark Video allows you to easily create engaging, visually interesting videos for social media on your phone, tablet, or computer. Simply add in the clips you’d like to use and away you go.